Acquiring customers should be the number one goal of every startup. But how much time is spent trying to understand which customers are...

Acquiring customers should be the number one goal of every startup. But how much time is spent trying to understand which customers are...

Strategic planning is an important process for any startup. It creates foundations, provides direction and focuses your team on the...

Strategic planning is an important process for any startup. It creates foundations, provides direction and focuses your team on the...

Early-stage startups are small and so every person is therefore important to the team which leaves little room for bad hires. The wrong...

Early-stage startups are small and so every person is therefore important to the team which leaves little room for bad hires. The wrong...

Developing and executing a strategy is an important part of business leadership. Especially if you are a founder of an early-stage...

Developing and executing a strategy is an important part of business leadership. Especially if you are a founder of an early-stage...

Presenting can be a daunting proposition, especially for those who don’t do it regularly. It can be difficult to get your timing and...

Presenting can be a daunting proposition, especially for those who don’t do it regularly. It can be difficult to get your timing and...

A lot is written about how to pitch your startup to investors, very little however is said about how to properly pitch to the end-users....

A lot is written about how to pitch your startup to investors, very little however is said about how to properly pitch to the end-users....

As the founder of a startup, how do you usually speak about your competitors? Do you speak down about them, dismissively or do you...

As the founder of a startup, how do you usually speak about your competitors? Do you speak down about them, dismissively or do you...

What is it exactly that you offer your customers? How would you best define it? Is it a product or a solution? There is an important...

What is it exactly that you offer your customers? How would you best define it? Is it a product or a solution? There is an important...

Every founder treats their startup like it’s their child. I get it, everyone does. You have had an idea, you’re drinking the...

Every founder treats their startup like it’s their child. I get it, everyone does. You have had an idea, you’re drinking the...

Your go-to-market strategy outlines the approach you take to drive commercial growth. So what is needed for a scaling-up go-to-market...

Your go-to-market strategy outlines the approach you take to drive commercial growth. So what is needed for a scaling-up go-to-market...