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![Why your startup sales team needs to focus on value and not price](https://static.wixstatic.com/media/nsplsh_7fe8011ab77745c59f0c86687f3a6a41~mv2.jpg/v1/fill/w_313,h_235,fp_0.50_0.50,q_90,enc_auto/nsplsh_7fe8011ab77745c59f0c86687f3a6a41~mv2.webp)
Jonathan Bullock
2 min read
Why your startup sales team needs to focus on value and not price
Trying to compete on price is a fool’s game. Undercutting your competitors or discounting to secure a sale erodes your margins and in the...
30
![](https://static.wixstatic.com/media/nsplsh_7fe8011ab77745c59f0c86687f3a6a41~mv2.jpg/v1/fill/w_250,h_250,fp_0.50_0.50,q_30,blur_30,enc_auto/nsplsh_7fe8011ab77745c59f0c86687f3a6a41~mv2.webp)
![Why your startup sales team needs to focus on value and not price](https://static.wixstatic.com/media/nsplsh_7fe8011ab77745c59f0c86687f3a6a41~mv2.jpg/v1/fill/w_314,h_235,fp_0.50_0.50,q_90,enc_auto/nsplsh_7fe8011ab77745c59f0c86687f3a6a41~mv2.webp)
Jonathan Bullock
2 min read
Why your startup sales team needs to focus on value and not price
Trying to compete on price is a fool’s game. Undercutting your competitors or discounting to secure a sale erodes your margins and in the...
27
![](https://static.wixstatic.com/media/nsplsh_44624c6c4b643875325277~mv2.jpg/v1/fill/w_250,h_250,fp_0.50_0.50,q_30,blur_30,enc_auto/nsplsh_44624c6c4b643875325277~mv2.webp)
![What you need to create a startup sales framework](https://static.wixstatic.com/media/nsplsh_44624c6c4b643875325277~mv2.jpg/v1/fill/w_313,h_235,fp_0.50_0.50,q_90,enc_auto/nsplsh_44624c6c4b643875325277~mv2.webp)
Jonathan Bullock
2 min read
What you need to create a startup sales framework
As your startup grows from a fledgling operating desperately trying to find a product-market fit to a scaling startup it can be easy to...
31
![](https://static.wixstatic.com/media/nsplsh_44624c6c4b643875325277~mv2.jpg/v1/fill/w_250,h_250,fp_0.50_0.50,q_30,blur_30,enc_auto/nsplsh_44624c6c4b643875325277~mv2.webp)
![What you need to create a startup sales framework](https://static.wixstatic.com/media/nsplsh_44624c6c4b643875325277~mv2.jpg/v1/fill/w_313,h_235,fp_0.50_0.50,q_90,enc_auto/nsplsh_44624c6c4b643875325277~mv2.webp)
Jonathan Bullock
2 min read
What you need to create a startup sales framework
As your startup grows from a fledgling operating desperately trying to find a product-market fit to a scaling startup it can be easy to...
31
![](https://static.wixstatic.com/media/nsplsh_f3e3ce0a371d4bf9957261037db2f44c~mv2.jpg/v1/fill/w_250,h_250,fp_0.50_0.50,q_30,blur_30,enc_auto/nsplsh_f3e3ce0a371d4bf9957261037db2f44c~mv2.webp)
![5 top tips to sell to an executive level buyer](https://static.wixstatic.com/media/nsplsh_f3e3ce0a371d4bf9957261037db2f44c~mv2.jpg/v1/fill/w_314,h_235,fp_0.50_0.50,q_90,enc_auto/nsplsh_f3e3ce0a371d4bf9957261037db2f44c~mv2.webp)
Jonathan Bullock
2 min read
5 top tips to sell to an executive level buyer
If your product or service is targeted toward the executive level or your customers need executive approval before they make the purchase...
31
![](https://static.wixstatic.com/media/nsplsh_f3e3ce0a371d4bf9957261037db2f44c~mv2.jpg/v1/fill/w_250,h_250,fp_0.50_0.50,q_30,blur_30,enc_auto/nsplsh_f3e3ce0a371d4bf9957261037db2f44c~mv2.webp)
![5 top tips to sell to an executive level buyer](https://static.wixstatic.com/media/nsplsh_f3e3ce0a371d4bf9957261037db2f44c~mv2.jpg/v1/fill/w_313,h_235,fp_0.50_0.50,q_90,enc_auto/nsplsh_f3e3ce0a371d4bf9957261037db2f44c~mv2.webp)
Jonathan Bullock
2 min read
5 top tips to sell to an executive level buyer
If your product or service is targeted toward the executive level or your customers need executive approval before they make the purchase...
32
![](https://static.wixstatic.com/media/nsplsh_38492d6874363569527777~mv2_d_5760_3840_s_4_2.jpg/v1/fill/w_250,h_250,fp_0.50_0.50,q_30,blur_30,enc_auto/nsplsh_38492d6874363569527777~mv2_d_5760_3840_s_4_2.webp)
![What you need to create a superstar sales team](https://static.wixstatic.com/media/nsplsh_38492d6874363569527777~mv2_d_5760_3840_s_4_2.jpg/v1/fill/w_313,h_235,fp_0.50_0.50,q_90,enc_auto/nsplsh_38492d6874363569527777~mv2_d_5760_3840_s_4_2.webp)
Jonathan Bullock
2 min read
What you need to create a superstar sales team
Great sales teams are supported by quality systems. Business systems allow a sales team to streamline the tedious day-to-day tasks and...
41
![](https://static.wixstatic.com/media/nsplsh_2e7e1a423d3d4f1bac1ff98952425d5b~mv2.jpg/v1/fill/w_250,h_250,fp_0.50_0.50,q_30,blur_30,enc_auto/nsplsh_2e7e1a423d3d4f1bac1ff98952425d5b~mv2.webp)
![How should a tech startup founder use their time?](https://static.wixstatic.com/media/nsplsh_2e7e1a423d3d4f1bac1ff98952425d5b~mv2.jpg/v1/fill/w_314,h_235,fp_0.50_0.50,q_90,enc_auto/nsplsh_2e7e1a423d3d4f1bac1ff98952425d5b~mv2.webp)
Jonathan Bullock
2 min read
How should a tech startup founder use their time?
It is usually a very difficult transition for founders to make from being the leader of a fledgling tech startup still in the early...
38
![](https://static.wixstatic.com/media/nsplsh_2e7e1a423d3d4f1bac1ff98952425d5b~mv2.jpg/v1/fill/w_250,h_250,fp_0.50_0.50,q_30,blur_30,enc_auto/nsplsh_2e7e1a423d3d4f1bac1ff98952425d5b~mv2.webp)
![How should a tech startup founder use their time?](https://static.wixstatic.com/media/nsplsh_2e7e1a423d3d4f1bac1ff98952425d5b~mv2.jpg/v1/fill/w_313,h_235,fp_0.50_0.50,q_90,enc_auto/nsplsh_2e7e1a423d3d4f1bac1ff98952425d5b~mv2.webp)
Jonathan Bullock
2 min read
How should a tech startup founder use their time?
It is usually a very difficult transition for founders to make from being the leader of a fledgling tech startup still in the early...
35
![](https://static.wixstatic.com/media/nsplsh_38492d6874363569527777~mv2_d_5760_3840_s_4_2.jpg/v1/fill/w_250,h_250,fp_0.50_0.50,q_30,blur_30,enc_auto/nsplsh_38492d6874363569527777~mv2_d_5760_3840_s_4_2.webp)
![What you need to create a superstar sales team](https://static.wixstatic.com/media/nsplsh_38492d6874363569527777~mv2_d_5760_3840_s_4_2.jpg/v1/fill/w_313,h_235,fp_0.50_0.50,q_90,enc_auto/nsplsh_38492d6874363569527777~mv2_d_5760_3840_s_4_2.webp)
Jonathan Bullock
2 min read
What you need to create a superstar sales team
Great sales teams are supported by quality systems. Business systems allow a sales team to streamline the tedious day-to-day tasks and...
40
![](https://static.wixstatic.com/media/nsplsh_46f3aa9581c14f4faa3ec9c99efa45e6~mv2.jpg/v1/fill/w_250,h_250,fp_0.50_0.50,q_30,blur_30,enc_auto/nsplsh_46f3aa9581c14f4faa3ec9c99efa45e6~mv2.webp)
![A quick guide to unlocking hyper sales growth](https://static.wixstatic.com/media/nsplsh_46f3aa9581c14f4faa3ec9c99efa45e6~mv2.jpg/v1/fill/w_314,h_235,fp_0.50_0.50,q_90,enc_auto/nsplsh_46f3aa9581c14f4faa3ec9c99efa45e6~mv2.webp)
Jonathan Bullock
2 min read
A quick guide to unlocking hyper sales growth
Every founder or at least one of the founders in every startup needs to have a passion for sales. Sales are the lifeblood of every...
21
![](https://static.wixstatic.com/media/nsplsh_46f3aa9581c14f4faa3ec9c99efa45e6~mv2.jpg/v1/fill/w_250,h_250,fp_0.50_0.50,q_30,blur_30,enc_auto/nsplsh_46f3aa9581c14f4faa3ec9c99efa45e6~mv2.webp)
![A quick guide to unlocking hyper sales growth](https://static.wixstatic.com/media/nsplsh_46f3aa9581c14f4faa3ec9c99efa45e6~mv2.jpg/v1/fill/w_313,h_235,fp_0.50_0.50,q_90,enc_auto/nsplsh_46f3aa9581c14f4faa3ec9c99efa45e6~mv2.webp)
Jonathan Bullock
2 min read
A quick guide to unlocking hyper sales growth
Every founder or at least one of the founders in every startup needs to have a passion for sales. Sales are the lifeblood of every...
21
![](https://static.wixstatic.com/media/nsplsh_932cda54be6449dea013835bb905ebe6~mv2.jpg/v1/fill/w_250,h_250,fp_0.50_0.50,q_30,blur_30,enc_auto/nsplsh_932cda54be6449dea013835bb905ebe6~mv2.webp)
![10 reasons why growth can derail a startup](https://static.wixstatic.com/media/nsplsh_932cda54be6449dea013835bb905ebe6~mv2.jpg/v1/fill/w_313,h_235,fp_0.50_0.50,q_90,enc_auto/nsplsh_932cda54be6449dea013835bb905ebe6~mv2.webp)
Jonathan Bullock
2 min read
10 reasons why growth can derail a startup
Startups want growth, they are very rarely profitable in the early stages and the only path to profit is through growth. However, growth...
24
![](https://static.wixstatic.com/media/nsplsh_932cda54be6449dea013835bb905ebe6~mv2.jpg/v1/fill/w_250,h_250,fp_0.50_0.50,q_30,blur_30,enc_auto/nsplsh_932cda54be6449dea013835bb905ebe6~mv2.webp)
![10 reasons why growth can derail a startup](https://static.wixstatic.com/media/nsplsh_932cda54be6449dea013835bb905ebe6~mv2.jpg/v1/fill/w_314,h_235,fp_0.50_0.50,q_90,enc_auto/nsplsh_932cda54be6449dea013835bb905ebe6~mv2.webp)
Jonathan Bullock
2 min read
10 reasons why growth can derail a startup
Startups want growth, they are very rarely profitable in the early stages and the only path to profit is through growth. However, growth...
24
![](https://static.wixstatic.com/media/nsplsh_2c33ff7950b4415ab11115b760d50b3f~mv2.jpg/v1/fill/w_250,h_250,fp_0.50_0.50,q_30,blur_30,enc_auto/nsplsh_2c33ff7950b4415ab11115b760d50b3f~mv2.webp)
![4 hacks to scale your startup when the economy is down](https://static.wixstatic.com/media/nsplsh_2c33ff7950b4415ab11115b760d50b3f~mv2.jpg/v1/fill/w_313,h_235,fp_0.50_0.50,q_90,enc_auto/nsplsh_2c33ff7950b4415ab11115b760d50b3f~mv2.webp)
Jonathan Bullock
2 min read
4 hacks to scale your startup when the economy is down
When the economy is in a downturn founders have two options. They can blame the macro environment for their problems be a victim and risk...
47
![](https://static.wixstatic.com/media/nsplsh_94139d0e8cab4464acf2a2717cb114a9~mv2.jpg/v1/fill/w_250,h_250,fp_0.50_0.50,q_30,blur_30,enc_auto/nsplsh_94139d0e8cab4464acf2a2717cb114a9~mv2.webp)
![What do you need to do to start scaling your startup?](https://static.wixstatic.com/media/nsplsh_94139d0e8cab4464acf2a2717cb114a9~mv2.jpg/v1/fill/w_313,h_235,fp_0.50_0.50,q_90,enc_auto/nsplsh_94139d0e8cab4464acf2a2717cb114a9~mv2.webp)
Jonathan Bullock
2 min read
What do you need to do to start scaling your startup?
Startups and scaleups are not two different types of companies but they are companies at different stages of growth. Scaling is a stage...
38
![](https://static.wixstatic.com/media/nsplsh_94139d0e8cab4464acf2a2717cb114a9~mv2.jpg/v1/fill/w_250,h_250,fp_0.50_0.50,q_30,blur_30,enc_auto/nsplsh_94139d0e8cab4464acf2a2717cb114a9~mv2.webp)
![What do you need to do to start scaling your startup?](https://static.wixstatic.com/media/nsplsh_94139d0e8cab4464acf2a2717cb114a9~mv2.jpg/v1/fill/w_314,h_235,fp_0.50_0.50,q_90,enc_auto/nsplsh_94139d0e8cab4464acf2a2717cb114a9~mv2.webp)
Jonathan Bullock
2 min read
What do you need to do to start scaling your startup?
Startups and scaleups are not two different types of companies but they are companies at different stages of growth. Scaling is a stage...
38
![](https://static.wixstatic.com/media/nsplsh_2c33ff7950b4415ab11115b760d50b3f~mv2.jpg/v1/fill/w_250,h_250,fp_0.50_0.50,q_30,blur_30,enc_auto/nsplsh_2c33ff7950b4415ab11115b760d50b3f~mv2.webp)
![4 hacks to scale your startup when the economy is down](https://static.wixstatic.com/media/nsplsh_2c33ff7950b4415ab11115b760d50b3f~mv2.jpg/v1/fill/w_313,h_235,fp_0.50_0.50,q_90,enc_auto/nsplsh_2c33ff7950b4415ab11115b760d50b3f~mv2.webp)
Jonathan Bullock
2 min read
4 hacks to scale your startup when the economy is down
When the economy is in a downturn founders have two options. They can blame the macro environment for their problems be a victim and risk...
47
![](https://static.wixstatic.com/media/nsplsh_04b2e35782ea4eb69808881ff35ab228~mv2.jpg/v1/fill/w_250,h_250,fp_0.50_0.50,q_30,blur_30,enc_auto/nsplsh_04b2e35782ea4eb69808881ff35ab228~mv2.webp)
![Why product-market fit is the key to initial startup success](https://static.wixstatic.com/media/nsplsh_04b2e35782ea4eb69808881ff35ab228~mv2.jpg/v1/fill/w_313,h_235,fp_0.50_0.50,q_90,enc_auto/nsplsh_04b2e35782ea4eb69808881ff35ab228~mv2.webp)
Jonathan Bullock
2 min read
Why product-market fit is the key to initial startup success
The success or failure of a startup is often determined by its ability to achieve product-market fit. It is therefore an important step...
30
![](https://static.wixstatic.com/media/nsplsh_04b2e35782ea4eb69808881ff35ab228~mv2.jpg/v1/fill/w_250,h_250,fp_0.50_0.50,q_30,blur_30,enc_auto/nsplsh_04b2e35782ea4eb69808881ff35ab228~mv2.webp)
![Why product-market fit is the key to initial startup success](https://static.wixstatic.com/media/nsplsh_04b2e35782ea4eb69808881ff35ab228~mv2.jpg/v1/fill/w_314,h_235,fp_0.50_0.50,q_90,enc_auto/nsplsh_04b2e35782ea4eb69808881ff35ab228~mv2.webp)
Jonathan Bullock
2 min read
Why product-market fit is the key to initial startup success
The success or failure of a startup is often determined by its ability to achieve product-market fit. It is therefore an important step...
30
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